Louder Family and its founders have partnered with Microsoft for 20 years. As part of this collaboration, they asked whether we thought there was an opportunity to create a long-term relationship between Microsoft and Sweden’s student population.

We created a format where we travelled around Sweden in an attractive, well-packaged and cost-effective way, giving students a deeper insight into Microsoft, in terms of both software and hardware.

The project, which was also part of the launch of Windows 8 in Sweden, became so popular that student organisations around Sweden made specific requests for us to visit them!